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It’s no secret that some businesses or organisations seem naturally more newsworthy than others. ...
‘Newsjacking’ refers to the practice of using existing news events or occasions to share your own ...
Have you made a few unsuccessful story pitches or press releases recently? Perhaps it’s time to ...
Being an election year, we must all get ready for the announcement of the Federal Budget a bit ...
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Over the past year we’ve caught up with 48 journalists for our weekly ‘Journalist Spotlight’ to ...
The opening paragraph is arguably the second most important part of your press release, falling ...
As summer approaches the media cycle starts to slow while everyone gets ready for the end of year ...
Use our Press Release Template to write the content of your story. A press release is one of the ...
There are many reasons why a business might look to implement a PR strategy. Maybe they want to be ...
A traditional PR strategy used to involve going to events, meet-ups, a showcase, dinner parties ...
When you think you have a great story and have prepared a solid media release, it may be tempting ...
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