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‘Newsjacking’ refers to the practice of using existing news events or occasions to share your own ...
Have you made a few unsuccessful story pitches or press releases recently? Perhaps it’s time to ...
Being an election year, we must all get ready for the announcement of the Federal Budget a bit ...
Over the past year we’ve caught up with 48 journalists for our weekly ‘Journalist Spotlight’ to ...
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As summer approaches the media cycle starts to slow while everyone gets ready for the end of year ...
With much of the country in lockdown and bleak stories dominating the news headlines at the moment, ...
There are many reasons why a business might look to implement a PR strategy. Maybe they want to be ...
When you think you have a great story and have prepared a solid media release, it may be tempting ...
With the Federal Budget announcement just around the corner, now’s the time to get prepared to add ...
There is no denying the real attraction of April Fools’ Day as an excuse for dropping our masks of ...
In 2022, Polish daredevil Tomasz Kozlowski will attempt to break the current world record for the ...
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